Because “waiting on the spin cycle” is a lot easier when a kid has something to do besides parkour off your folding tables.
Every laundromat owner knows the truth, families aren’t just washin
...
Retention Is Cheaper (Part 4 of 4)
Aug 04, 2026
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The Customer Who Never Signed Up For Anything
The final word on why they stay.
THE FEATURE
Somewhere in your store right now there is a woman who has been coming every Tuesday for four years.
Sh
...
Retention Is Cheaper (Part 3 of 4)
Jul 28, 2026
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"The Most Expensive Gap In Your Business"
Seven out of ten people who try Wash and Fold for the first time never come back for a second order.
Did you catch that? It is the single most expensive num...
Retention Is Cheaper ( Part 2 of 4)
Jul 21, 2026
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"The $30 Save"
Last week I left you standing in a parking lot.
A regular customer, a family worth $4,680 a year, drove off after one of our attendants carried his laundry out the door and set it on ...
The Two Questions That Will Grow Your Laundromat - Part 2
Apr 06, 2026
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The Four Groups That Close the Gap (Part 2 of 3)
Last week we talked about the two questions every laundromat owner needs to answer:
What do you want to be known for?
What are you actually known fo...
The Two Questions That Will Grow Your Laundromat (And Why Most Owners Are Asking the Wrong Ones)
Mar 30, 2026
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Most laundromat owners are obsessed with the wrong things.
Cycle prices. Equipment upgrades. Whether to add a loyalty card. How to beat the laundromat two miles down the road.
I get it. I've been th...
How To Change Customer Spending Habits In Your Laundromat
Mar 16, 2026
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Turning Self Serve Customers Into Loyal Weekly Wash & Fold Clients
I'll say the quiet part out loud, because it took me years to figure this out.
Customers do not wake up emotionally attached to you...
Grace, Boundaries, and Difficult Customers: Striking the Balance in Your Laundromat
Jun 16, 2025
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Every laundromat owner will eventually face a difficult customer. Whether it’s the walk-in who’s monopolizing six machines and treating your attendants like they’re invisible, or the drop-off customer...
Through Fresh Eyes: Why Every Laundromat Owner Must Think Like a First-Time Customer
Jun 02, 2025
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As laundromat owners, we spend months, sometimes years, bringing our vision to life. We obsess over the layout, paint colors, signage, logos, policies, and service offerings. But here’s the hard truth...
