When most people think about laundromats, they picture rows of washers and dryers, stacks of laundry baskets, and the sound of coins dropping into machines. But for those of us who run them, there’s something much deeper happening inside those four walls.

In my opinion, laundromats aren’t really about laundry. They’re about people. They’re about families trying to get through a busy week, single parents working late and still needing clean clothes for their kids or elderly neighbors who rely on the convenience of a local laundromat to stay independent. That’s why, for us, running a laundromat has always been about more than just profit.

Our foundation in Jesus Christ drives the way we approach business. We believe "we’re in the people business, not the laundry business." When you shift your motivation from chasing money to serving your community, something incredible happens, the money follows.

Faith at Work (Even if No One Knows It)

Most of the people who walk through our doors don’t know about our faith. They don’t hear sermons, and we don’t hand out Bible tracts with every wash-and-fold order. But they do feel the results of Christian values in action.

When we treat every customer with kindness and respect, when we create a space that feels safe and welcoming, and when we go the extra mile to solve someone’s problem, that’s our faith at work. It’s not about preaching at people, it’s about living out our values so clearly that people can’t help but notice something different.

Serving People, Not Just Clothes

Folding laundry might not sound like ministry, but it absolutely can be. Every folded shirt or neatly packed bag represents someone’s life. A tired mom finally has one less thing to worry about. A busy worker can head to their job with confidence. A family gets back precious hours together instead of spending them sorting socks.

When you run a laundromat with Christian values at the center, every interaction becomes an opportunity to serve.

• A smile at the counter could brighten someone’s tough day.

• A clean, safe store can give peace of mind to parents.

• A fair price shows honesty and respect.

• A helping hand with a heavy bag can remind someone they’re not alone.

These may seem like small things, but together they ripple out into the community.

Beyond the Four Walls

When your business is built on faith and family values, the impact stretches far beyond the machines and detergent.

The communities where our stores are located may not know us personally, but they feel the difference. They see it in the way our staff treats them. They see it in the way our stores become gathering places where people feel welcome. They see it in the consistency and integrity we bring to our work.

It’s not about us. It’s about leaving a mark of love and service in places where people least expect it, like in a laundromat.

Money matters in business, of course. Bills have to be paid, and employees need to be supported. But here’s what we’ve learned: when you put people before profit, when you let faith guide your decisions and when you stay focused on serving your community, the money comes. Always. (To be clear, we don't do it for the money, but when you treat people with respect and develop a relationship with them, they will spend their money with you.)

At the end of the day, laundromats aren’t just about clean clothes. They’re about cleaner hearts, stronger families, and communities that are just a little brighter because of the love and care they find in unexpected places.

So, whether you’re running a laundromat, starting a small business or just looking for a way to live out your faith in everyday life, remember this: it’s never really about the laundry. It’s about the people you serve and the legacy you leave behind.