#011: When Gratitude Goes Beyond the Job
THE FEATURE
When Gratitude Goes Beyond the Job
I've talked about handwritten notes. I've talked about public bonus announcements. I've talked about Hannah writing cards to the same person three times over two years until they finally believed she meant it.
All of that is real. All of it matters.
But none of it is what I want to talk about today.
Today I want to talk about a weekday morning attendant who had a newborn at home, got sick, called out two days in a row, and had no idea that her boss and his wife went to Walmart at ten thirty at night to fill a cart with her favorite foods and drop them on her doorstep in the dark.
She never knew it was us.
She still doesn't.
I'm telling this story for the first time right now, and I'm doing it reluctantly. Not because I'm embarrassed by it. Because we didn't do it to be talked about. We didn't do it so it could become content. We did it because we could, and because she needed it, and because this world is a crazy place and we're all just trying to make it through.
If I had a different job, I wouldn't have been in a position to do it.
The laundromat did that. This industry put us there.
Here's how it happened.
She was one of our first real all-around employees. Morning attendant. Did all of our wash and fold. Showed up, worked hard, handled everything. She called in sick on a Monday, which was unusual. By Tuesday her mom, who also worked for us at the time, mentioned in passing just how sick she was. Sick, alone, trying to care for a newborn with no one to help, stretched thin in every direction.
Hannah and I talked about it that evening. We knew she was on government assistance. We knew we were her only job. We knew what that meant about where things stood financially.
We didn't make a plan. We just stopped what we were doing and went to Walmart.
Part of our new hire process at Wash Bar has always included a simple form: favorite foods, favorite snacks, favorite drinks. We use it throughout the year to recognize people in ways that actually feel personal. That night, we used it to fill a cart.
We bought groceries. Real groceries. Healthy food, because she was still nursing. Things from her list. Enough to last, we figured, at least a month.
We drove to her neighborhood. It was close to eleven at night. The area was rough. I'm not going to dress that up. We were a little nervous pulling up. But we carried bag after bag to her front door, set them down, and left without knocking.
No note. No text the next day. Nothing.
She came back to work a couple days later. She never said a word about who might have done it. She worked for us for two or three more years before she moved on. She still doesn't know.
We never told her mom. We never told anyone on the team. Until right now, nobody at Wash Bar knew this happened.
I've thought about why I'm finally willing to say it out loud.
It's not to get credit. It's not to build a brand around generosity. Honestly, I still feel uncomfortable typing this.
I'm saying it because I want operators reading this to understand what this business can make possible, and I think some of you are leaving that on the table.
When I talk about gratitude in this series, I'm not just talking about notes and bonuses and remembering birthdays. I'm talking about what happens when you actually see the people who work for you. Not their performance, not their attendance record, not their productivity per hour. Them. Their lives. What they're carrying.
Most laundromat operators run their business from a distance. Side income. Passive play. Check the cameras, read the reports, move on. And I understand that model. It works financially.
But Hannah and I have found that the joy in this doesn't come from the deposits. It comes from being a real presence in the lives of the people who keep the stores running. And sometimes, that means showing up in ways that have nothing to do with a shift.
If they take a gamble on working for me, I'll take a gamble on taking care of them.
We are not just a laundromat. We are a cultural center. A place that has the potential to matter in the lives of real people in your community, including the ones clocked in behind the counter.
The only question is whether you're willing to show up that way.
FROM THE FLOOR
We ask every new hire at Wash Bar to fill out a simple form during onboarding. Right there in the new hire packet, alongside the handbook acknowledgments and the policy sign-offs, is a page with one purpose: tell us what you like.
Favorite foods. Favorite snacks. Favorite drinks.
Most operators think that's a nice touch. A little extra. Something to do when you have time.
We think it's infrastructure.
The night we went to Walmart for a sick employee with a newborn at home, we didn't have to guess what to buy. We already knew. Because we asked on day one.
Gratitude that feels personal isn't an accident. It's built in advance.
STEAL THIS
Build the list before you need it.
Pull up your new hire paperwork today. If there's no section asking for favorite foods, snacks, and drinks, add one. One page. Three questions. That's it.
You will use it more than you think. For birthdays, for random recognition, for the moment someone on your team is going through something hard and you want to show up in a way that actually lands.
The operators who make their teams feel known don't wing it. They build systems that make it possible to be personal at scale.
Start the list. You'll be glad you have it.
THE GAP
Most operators will read this issue and feel something.
Then they'll close it and go back to exactly what they were doing.
The distance between being moved by an idea and actually changing how you lead is where most people get stuck. Not because they don't care. Because they're running a business alone, without anyone to push them, challenge them, or show them what the next step actually looks like.
That's what Laundry Advisors exists for.
It's an application-only membership for laundromat operators who are serious about building something that lasts. We don't admit direct competitors of existing members, which means the tools and strategies inside stay exclusive to your market.
Max Capacity subscribers move to the front of the application line.
If this series has made you think differently about what it means to lead a laundromat, this is the next step.
Responses